Memorial Stadium Seating Rights Available to Highest Bidders

From this article in today’s Daily Cal:

“The Cal athletic department kicked off the Endowment Seating Program-a massive fundraising campaign-on January 1. The program aims to collect between $300 and 325 million dollars by selling the rights to between 40 and 50 years of priority seating at Cal football games. That money will go toward funding athletics across campus, including field hockey.  Ranging in cost from $40,000 to $225,000 per seat, each newly constructed section will include benefits from private restrooms to catered food, drinks and pregame field access.  If the UC Board of Regents votes to pass the project in September, the sale of these 3,000 seats will fund seismic upgrades for Memorial Stadium.”